Case study 14 / 16

UI & UX designer of movers, storage, cargo & freight website

Moving, without the stress.

A UX/UI makeover for Rainbow Movers, a full-service California moving and storage company: website, mobile app and the brand around them.

Client: Rainbow Movers
Platform: Website, mobile app
My role: Interaction design, development

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UI & UX designer of movers, storage, cargo & freight website: Rainbow Movers, Moving, without the stress.

Overview

Their promise is simple: request a quote, have a quick chat, leave the rest to them. So the website had to be just as simple, friendly and approachable, with as few clicks as possible.

User research
UI/UX design
Website design and development
Mobile app design
Branding and iconography

01
The brief
A major UX/UI makeover with a friendly, approachable feel.
02
My approach
Sketches and wireframes, a three-step flow that starts with the quote form, then the visual design.
03
The design
One visual language across website and app: user-centred, responsive and clean.
04
The build
I led the work and built the website on WordPress.

About Rainbow Movers

Moving shouldn’t be difficult. Rainbow Movers believe in bringing their customers a stress-free experience with custom-tailored moving & storage solutions. Their online process started with submitting a quote form by the users, having a quick chat with the company and later, leave everything on them. This would make the users life a whole lot simpler.